How I Work

Most of the leaders I work with don’t come looking for a programme.

They come because something that matters is unresolved —
and the quality of thinking around it needs to be clear.

Sometimes it is a decision that carries real weight.
Sometimes a transition with no obvious map.
Sometimes simply the need for a space where the real conversation can happen — without pressure to rush to solutions.

That is where I tend to sit.


The role I play

I work alongside Chairs, NEDs, CEOs and senior executives as a trusted thinking partner — often when the stakes are high and the path forward is not immediately clear.

Not to provide answers,
but to ensure the thinking behind decisions is as strong, accurate, and durable as it needs to be.

That might mean creating space to think beyond immediate pressure.
It might mean surfacing the question behind the question.
Or offering challenge without agenda, precisely where it is needed.

This is not advisory in the traditional sense.

It is quieter than that —
and often more valuable because of it.


How the work typically shows up

The work does not follow a fixed structure.
It tends to take shape in a small number of ways, depending on context.

Sometimes it is an ongoing relationship — a consistent, trusted space to think over time as complexity evolves.

Sometimes it is shaped around a particular moment — a transition, a decision, or a period where the stakes are higher than usual.

And sometimes it sits with a board or leadership team — where the quality of collective thinking matters as much as the outcome itself.


The Strategic Starter

How work often begins

Most work begins with a short, defined engagement designed to create clarity where the cost of getting it wrong is high.

This is typically used at moments where leaders or boards are holding consequential decisions and want to strengthen the quality of thinking before committing to action.

The Strategic Starter usually involves:

– three to four working conversations over a 4–6 week period
– a clear framing of the real decision
– surfacing assumptions, tensions, and material trade‑offs
– challenge without agenda, where it matters most
– decision‑level clarity suitable for board or investor conversations

The scope is fixed and time‑bounded.

At the conclusion, one of three things usually happens:

– the work has done what it needed to, and we stop
– there is a clear case for ongoing advisory work
– it becomes apparent that a different form of support is needed

All three are valid outcomes.

Most engagements conclude at this point.
Further work is neither assumed nor expected.

Investment
£15,000 for CEO‑ or founder‑led engagements
£18,000 for board‑ or investor‑led engagements

Where further work is valuable, it is determined only after the Strategic Starter concludes and is shaped by the specific decision context.


How I approach the work

I do not bring a methodology.

The work is shaped by the context you are operating in, the decisions you are holding, and the responsibility you carry.

It is thoughtful, not formulaic.
Grounded in reality, not theory.
And always oriented toward what genuinely matters in that moment.


An example in practice

In a recent conversation, a CEO was navigating a decision that, on paper, appeared straightforward.

The data pointed in one direction.
The board had a clear view.
The timeline added pressure to move quickly.

But something did not sit comfortably.

What we explored together was not the decision itself, but the assumptions underneath it.

Where those assumptions had come from.
What had not been said in the room.
And what the longer‑term consequences might be if the decision were taken at face value.

Nothing dramatic changed in the data.

But the thinking became clearer.
More grounded.
More complete.

The decision that followed was different —
and, more importantly, it was owned with clarity.

That is often the work.


A note on fit

I work with a small number of leaders and boards each year.

Not because the work is exclusive,
but because it is relational, considered, and requires space to do well.

The strongest relationships tend to be those where there is openness to challenge, trust can be built over time, and the focus is on reaching the right answer — not simply the quickest one.


If you are considering a conversation

You do not need a fully formed brief.

Often the most useful starting point is simply:

“This is what I am navigating — and I would value a space to think it through.”

If that resonates, you are very welcome to reach out.

Contact